Sell The NEXT Vehicle

with 12 Months Complimentary Maintenance Included

Dealer Owned Complimentary Maintenance Plan

  • CheckmarkOil Changes
  • CheckmarkTire Rotations
  • CheckmarkVehicle Inspections
  • CheckmarkExterior Wash
  • CheckmarkAdd Your Own

Build Better Relationships with Complimentary Maintenance

The goal of Complimentary Maintenance is the retention of every vehicle and every customer. At Performance Administration we don't just provide Certified Maintenance® Prepaid Maintenance Plans — we build Personalized Customer Retention Strategies that encourage service loyalty and repurchase intentions at the issuing dealership. We guarantee results — double or triple CP/RO visits and higher return buyer vehicle repurchase rates.

Learn how a Complimentary Maintenance Program bridges the gap between Sales and Servie to give EVERY customer a reason to return to your dealership for service.


Watch the Road to Retention video



Here's How It Works

Current State Retention Assessment

Determine Current Retention Rate

We begin by measuring retention with a Current State Retention Assessment™ and project dealership growth with implementation of Complimentary Maintenance Plan.

Personalized Maintenance Included Strategy

Build a Personalized Maintenance Strategy

Next, we help build a strategy that is unique to the dealership's goals and customize dealer-branded marketing materials to inform customers of maintenance incentives.

Maintenance Program Software

Measure Maintenance Program Results

Once the program is live, we equip and train each dealership department to use Service Management Software tools and Dealer Performance Reports™ to track customer retention performance.


Sign Up for Current State Customer Retention Assessment

Everything You Need
To Promote and Manage

Complimentary Maintenance Strategies come equipped with Vehicle Marketing Materials and Service Management Software to Attract, Deliver, Service and Repeat™

Complimentary Maintenance Automotove Marketing Included

Marketing Materials


  • Customer Welcome KitsCustomer Welcome Kits
  • Point-of-Sale LaminatesPoint-of-Sale Laminates
  • Upgrade LaminatesUpgrade Laminates
  • Service and Loyalty RemindersService & Loyalty Reminders

Service Management


  • Online Claims and Fraud ProtectionOnline Claims & Fraud Protection
  • Vehicle Repurchase ReportingVehicle Repurchase Reporting™
  • Customer Contact LogsCustomer Contact Logs
  • Lost Opportunity TransformerLost Opportunity Transformer™

Automotive Marketing Tools

Attract Customers

Each Maintenance Plan includes hassle-free, dealer branded automotive marketing materials to promote vehicle sales. Create your plan, customize your marketing and we'll take care of the rest.

Service Management Software Tools

Manage & Measure service management software keeps you connected to customers even after they drive off your lot. Send service reminders, post claims, compare service trends, view service CP/RO growth and more.

Demo Software

Not Another Off-The-Shelf Plan

  • CheckmarkDealer-Owned
  • CheckmarkDealer-Branded

Certified Maintenance Complimentary Maintenance Plans

All Maintenance Plans are at the direction of your dealership. Mix and match various Oil Types, Schedule Visits, Maintenance Intervals, Schedule Terms and more. Create multiple plans and compare different pricing options so you can find the perfect fit for your dealership. Maintenance strategies are available for new and/or pre-owned vehicles to drive all your customers back for service.

Learn how a Certified Maintenance® Complimentary Maintenance Program increases dealership profitability by building service loyal customers. Register for an upcoming webinar:

Show Me The Money


Promote New and Pre-Owned Vehicles
with Maintenance Included

Dealer Branded Maintenance Plans